The Herding Dog Central directory
You put the work into your dogs and your business. Help dog owners discover your kennel, explore your services and get in touch. Start with a free listing and grow your reach.
Already a member? Professional directory features are included with active Breeder and Kennel accounts.
Choose what fits your business
Make your business easier to find by location, breed and service. Start with a Free listing or choose a full Professional profile. Add Featured when you want extra visibility.
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A searchable home for your business and services.
Current dog ads are not shown on Free directory profiles.
Choose Free Directory$60.00 / year
A full business profile without a Breeder or Kennel account.
For trainers, boarding businesses, guides, retailers and other dog-related services. Account advertising benefits are available separately.
Professional Directory is included with an active Breeder or Kennel account. If you also advertise dogs, compare the account memberships before buying a separate directory plan. View Breeder and Kennel accounts →
Optional visibility upgrade
Put your business at the top of directory results with a Featured label. This separate upgrade includes all Professional directory features and helps customers notice your business when they browse. Available whether or not you have a Breeder or Kennel account.
When paid access expires, your approved listing falls back to Free. Extra saved photos and video remain hidden until paid access is renewed.
Already listed? Update your existing listing in My Directory. Choose a paid plan and complete checkout before entering business details or uploading photos. After confirmed payment, we email setup instructions and save your paid access in My Directory. Your annual term starts with payment. Free goes straight to the listing form. Listings are reviewed before publication.
Getting started
Select Free, Professional or Featured. If you already have a listing, choose it when buying a paid upgrade.
For a paid plan, sign in and pay first. You do not need to enter business details or upload photos before paying. Free skips payment.
Use the setup link in your email or My Directory. Add your details and primary photo, then save your listing. Manage additional photos and video afterward, within your plan's limits. Your paid plan attaches automatically; listings require approval.
No. A Free account includes one directory listing with your business information, relevant services, a website link and one photo. Professional Directory is available on its own or included with an active Breeder or Kennel account. Featured is a separate visibility upgrade.
Visitors can see the phone number, email and address you choose to make public in your directory privacy settings. Professional and Featured listings also include an inquiry form.
Your approved listing returns to the Free feature set unless another active membership or upgrade still covers it. You do not need to create a replacement Free subscription.
Free listings can display one photo. Professional and Featured allow up to 20 photos and one video. Uploaded videos are reviewed and published by the site team.
Start with the essentials. Add more as you grow.
Keep growing
Build a home for your kennel or business in the directory.
Explore optionsChoose a banner package and put your business in view.
Explore optionsExplore website options for your kennel.
Explore options
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